Last updated: May 2021
“FlowMetric Life Sciences”, “we”, “our”, or “us” refer to FlowMetric Life Sciences, Inc. and its subsidiaries and affiliates. “Services” refer to any and all of our websites and online services.
In this overview, we summarize the relevant personal information we collect and how we use it. The actual personal information we collect and how we use may vary depending upon the nature of our relationship and interactions with you. Also, in some cases (e.g., where required by law), we may ask for your consent or give you certain choices prior to collecting or using certain personal information.
Personal Information. Generally, we collect the following categories of personal information:
Purposes of Use. Generally, we use and disclose personal information for the following purposes:
For California residents, review section “17.A. CCPA – California Residents” below for more about our information practices and your rights under the California Consumer Privacy Act (“CCPA”).
Generally, we collect your personal information on a voluntary basis. However, if you decline to provide certain personal information that is marked mandatory, you may not be able to access certain Services and/or we may be unable to fully respond to your inquiry.
Information We Collect Directly. We collect information directly from individuals that use our Services, register for or attend our events, or otherwise communicate or interact with us. For example:
Information Related to the Use of Our Services. We may collect information via automated means or derive information about you when you use our website or Services or otherwise interact with us. For example:
Information We Collect from Third Parties. We may collect personal information about you from third parties we work with such as third-party providers of services to us (e.g., fraud detection, identity verification and security), social networks, advertising networks, analytics providers, event sponsors, joint marketing partners, public records, and our affiliated companies.
We may collect, use, disclose, and otherwise process your personal information for the purposes described in this section.
A. Legal Bases for Processing Personal Information (where applicable)
Certain laws, require that we inform you of the legal bases for our processing of your personal information. Pursuant to such laws, we may process personal information for the following legal bases:
B. Use and Processing of Personal Information
We collect, use, and otherwise process your personal information for the below commercial or business purposes. While the purposes for which we may process personal information will vary depending upon the circumstances, in general we use personal information for the purposes set forth below. We have set forth the legal bases for such processing (see above for further explanation of our legal bases) in parenthesis.
Aggregate and De-identified Information. We may de-identify personal information and create anonymous and aggregated data sets and reports in order to assess, improve, and develop our business, products, and Services; prepare benchmarking reports on our industry; and for other research, marketing, and analytics purposes.
We may disclose the personal information we collect as set forth in this section.
Aggregate and De-identified Information. We may share aggregate or de-identified information, which does not identify and is not linked or linkable to a particular individual, with third parties for research, marketing, analytics, and other purposes.
Our websites may use first party and third-party cookies, pixel tags, plugins and other tools, which are used in order to operate, secure and ensure the proper functionality of the websites and are otherwise necessary to the operation of the website (“necessary cookies”). On some of our websites, we may also use these tools to gather device, usage, and browsing information in order to personalize and improve your experience while using the websites, to improve and measure our advertising campaigns and to better reach users with relevant advertising both on our websites and on third-party websites.
Cookies. A cookie is a small file that we transfer to your computer’s hard drive through your web browser for record-keeping purposes. Some cookies allow us to make it easier for you to navigate our website, while others are used to enable a faster log-in process or to allow us to track your activities while using our website. Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Some of the Services may not work properly if you disable cookies.
Pixel Tags. Pixel tags (also known as web beacons and clear GIFs) may be used in connection with some websites to, among other things, track the actions of users of the websites (including email recipients), measure the success of our marketing campaigns and compile statistics about usage of the websites and response rates. We and our service providers also use pixel tags in HTML emails to our customers, to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded.
Log Files. Most browsers collect certain information, such as your IP address, device type, screen resolution, operating system version, and internet browser type and version. This information is gathered automatically and stored in log files.
Managing Your Cookie Preferences. You can manage your cookie preferences for our websites and opt out of certain cookies as explained below.
In addition, we may share certain hashed customer list information, such as email address, (“Custom Lists”) with third parties—such as Facebook, LinkedIn and Google—so that we can better target ads and content to our users and others with similar interests within their services. These third parties use the personal information we provide to help us target ads and to enforce their terms, but we do not permit them to use or share the data we submit with other third-party advertisers.
Your Preferences. On our websites that include targeting cookies, you may review, opt out of or update your preferences for third-party advertising tags and cookies on that website, using our Cookie Settings manager, as noted in section 7 above. In addition, you can opt out of being included in our Custom Lists by submitting a request here.
In addition, you can learn more about the information collection practices and “opt-out” procedures of many third-party ad companies by visiting www.aboutads.info/choices (US).
In this section we describe the choices individuals have regarding our collection, use, and handling of their personal information.
Access, amendment and deletion. You may request to review, make amendments, have deleted, or otherwise exercise your rights, under applicable privacy laws, over your personal information that we hold, subject to certain limitations under applicable law. You may submit a request to us related to your personal information by emailing us at email@example.com. Please note that we may maintain copies of information that you have updated, modified, or deleted, in our business records and in the normal course of our business operations, as permitted or required by applicable law. Your access to or correction of your personal information is subject to applicable legal restrictions and the availability of such information. Further, we may take reasonable steps to verify your identity before granting such access or making corrections.
We may not always be able to fully address your request, for example if it would impact the duty of confidentiality that we owe to others, if we are legally entitled to deal with the request in a different way, or if relevant exemptions apply to some or all of the personal information subject to the request.
We have implemented security measures to protect the personal information we collect from unauthorized access or disclosure, including technical and organizational security measures to safeguard and secure the personal information we collect. Despite this, data security cannot always be guaranteed. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account has been compromised), please immediately notify us at firstname.lastname@example.org. In addition, you or anyone on your behalf are specifically requested not to send to us any health information or other sensitive personal information via email or via our external website outside of information related to the purchasing of VaxEffect; such information may be submitted in FlowMetric Life Sciences’s secure Diagnostics Portal.
Our websites are directed toward adults. We do not knowingly collect or use any personal information from children under the age of 13, and if we become aware that we have collected such information we will delete it.
FlowMetric Life Sciences
EVP FlowMetric, GM of VaxEffect
3805 Old Easton Road, Doylestown, PA 18902
A. CCPA – California Residents
In this section, we provide information for California residents, as required under California privacy laws, including the California Consumer Privacy Act (CCPA), which requires that we provide California residents certain specific information about how we handle their personal information, whether collected online or offline. Below, we provide information as required under California privacy laws, including the CCPA. This section does not address or apply to our handling of publicly available information made lawfully available by state or federal governments or other personal information that is subject to an exemption under Section 1798.145(c) – (f) of the CCPA.
Categories of Personal Information We May Collect and Disclose. Our collection, use, and disclosure of personal information about a California resident will vary depending upon the circumstances and nature of our interactions or relationship with such resident. The list below sets out generally the categories of personal information we may collect about California residents and how we may disclose such personal information to third parties for a business purpose.
Personal Information Collected
Categories of Third Parties to Whom We May Disclose this Information
Includes direct identifiers, such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, government identifiers, and other similar identifiers.
Includes paper and electronic customer records containing personal information (such as name, contact information) that individuals provide us in order to obtain our products and services. For example, this may include information collected when an individual register for an account or enters into an agreement with us related to our services.
Includes characteristics of protected classifications under US state or federal laws, such as race, sex, age, and disability, such as disability information and medical conditions (e.g., which we may collect in order to make available appropriate accommodations for events and other activities we host).
Includes records of personal property, products or Services purchased, obtained, or considered, or other purchasing or use histories or tendencies.
Internet or other electronic network activity information
Includes browsing history, clickstream data, search history, and information regarding a resident’s interaction with an internet website, application, or advertisement, including access logs and other usage data related to your use of any company websites, applications or other online services.
Includes precise location information.
Includes professional or employment-related information (such as current and former employer(s) and position(s), business contact information and professional memberships).
Information about an individual’s education history.
Audio, video and electronic data
Includes audio, electronic, visual, thermal, olfactory, or similar information, such as, thermal screenings and CCTV footage.
Categories of Personal Information Sold. The CCPA defines a “sale” as disclosing or making available personal information to a third party in exchange for monetary or other valuable consideration. While we do not disclose personal information to third parties in exchange for monetary compensation, we may “sell” certain categories of personal information as defined under the CCPA. We may disclose or make available to third-party ad companies (e.g., through third-party tags on our websites) identifiers and internet and other electronic activity information in order to improve and measure our ad campaigns and reach customers and potential customers with more relevant ads and content. Where relevant, users can opt out of third-party tags and cookies, other than those that are “necessary”, by adjusting their cookie settings.
Sources of Personal Information. We have collected the above categories of personal information from the following sources:
CCPA Rights. California law grants California residents’ certain rights as set forth below.
California residents may make a Request to Know up to twice every 12 months.
Submitting Requests. California consumers (or their authorized agents) may submit verifiable Requests to Know and Requests to Delete by submitting a request to us at email@example.com. We will respond to California residents’ requests as required by the CCPA.
You must complete all required fields on our webform (or otherwise provide us with this information via phone). We will take steps to verify your request by matching the information provided by you with the information we have in our records. If we are unable to adequately verify a request, we will notify the requestor. In some cases, we may request additional information in order to verify your request or where necessary to process your request.
For more information about our privacy practices, you may contact us as set forth in the Contact and Comments section above.